Verified freelance · Marketing

Hire an expert Meta Ads Specialist

A Meta Ads Specialist runs campaigns on the Meta platform and analyzes performance through measurement tools. They also handle audience targeting and result tracking to ensure clean execution. This profile pulls in data from multiple sources and coordinates ad operations end to end.

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Tools & technologies

  • Audience Targeting
  • Facebook/Meta Catalog
  • Lead Scoring
  • Google Analytics 4
  • Iterable
  • Braze
  • Meta Ads
  • Triple Whale
  • Contract Negotiation
  • Creative Testing
  • Google Merchant Center
  • Customer Io

What they can do for your team

What a freelance Meta Ads Specialist does

A Meta Ads Specialist works with platforms and tools dedicated to digital campaign management, audience definition, data analysis and the coordination of advertising operations.

Performance Marketer

Focused on managing and tracking campaigns to measure results across digital platforms.

Google Ads / SEM Specialist

Owns Google Ads campaigns and uses data to refine search strategy.

SEO Specialist

Manages content and keywords to grow organic visibility on search engines.

Typical responsibilities

Work you can delegate from day one.

Run paid campaigns on Meta Ads

Configure catalogs in Facebook/Meta Catalog

Analyze data through Google Analytics 4

Segment audiences and apply lead scoring

Run creative testing to refine ads

Use platforms such as Braze, Iterable and Triple Whale

Related profiles

Profiles related to Meta Ads Specialist

Other profiles that complement a Meta Ads Specialist work across digital marketing, analytics and design.

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