Verified freelance / Design
Hire an expert Brand Designer
A Brand Designer shapes the visual and verbal identity of a brand. They use specific tools and concepts to define the style, tone and consistency of every visual element. This profile creates graphic assets, brand guidelines and editorial resources. Their goal is to keep a unified visual language across every communication channel.
Tools & technologies
- Brand Storytelling
- Frontify
- Packaging Dielines
- Adobe Lightroom
- Brand Voice
- Adobe Indesign
- Affinity Designer
- Procreate
- Typography Systems
- Editorial Layout
- Brand Guidelines
- Squarespace
- Affinity Publisher
What they can do for your team
What a freelance Brand Designer does
A Brand Designer's work includes building visual systems and creating graphic resources that align with the brand identity. They collaborate on design implementation and define the visual and verbal voice of the brand using specialized tools.
Graphic Designer
Creates visual assets for different formats using compositional and graphic resources.
Editorial Designer
Develops layouts and editorial designs for printed and digital publications.
Logo Designer
Creates visual symbols that capture the identity and essence of a brand.
Typical responsibilities
Work you can delegate from day one.
Building and managing Brand Guidelines in Frontify
Developing Packaging Dielines for products
Designing Typography Systems and editorial layouts
Image editing in Adobe Lightroom and Adobe Indesign
Illustration and graphic design with Affinity Designer and Procreate
Defining brand voice and storytelling through Brand Storytelling
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